You see, Google used to want to make all the information in all the world available to all the people in it. Now it seems like it just wants to give you stuff your friends like. Or, as Andrew Nattan (unmemorabletitle.co.uk) says, it wants to give you your own results back.

It certainly is easy to get lost in all the anti-Google, slam-personal results hype.

What seems to have been lost in all the headlines is the fact that the new system actually allows you to return to old style results. Really old style results – the kind of results that aren’t tainted by personalisation of any kind. It’s right there, in Sullivan’s post; you can opt-out of the intensely personalised results and see normal results for the first time since the whole personal/social thing came into play in December 2009.

While the default setting is opt-in (which never feels right), there are two ways in which you can opt out. One way is on a search-by-search basis and requires you to click the ‘unpersonalised search’ button. The other is on a permanent basis via Search Settings.

So, while a lot of knee-jerk reactions (including the author’s), were to cry foul and mourn the imminent loss of objective information, the truth is that objective information is nearer at hand than it has been in just over two years. And that is akin to bliss for people who liked the internet before it got all ‘social’.

You can bet your boots that the new search results won’t be perfect. There will almost certainly be errors that will result in private information being made public and people will panic when they realise just how much of their private information is out there – even if it is only accessible to a limited audience. You can also be pretty sure that personalised results will taint the unpersonalised ones.

But that’s not really the point. The point is that Google has started a bit of a revolution. It’s giving internet users the best of both worlds – personal and objective search.

And if it all goes belly up, we can always turn to Bing.

Sandy writes on behalf of Mediatorr, a digital marketing agency that provides SEO services, as well as PPC, online PR and social media marketing. This article was written by a guest author. Would you like to write for us?

A Useful Info About Google +1 button
To hasten the task of doing online search, the G+1 button from Google has been one of its major breakthroughs. A function that has some resemblance to; the ‘like’ button of Facebook or the ‘Digg’ button of Digg.com, Google has further revitalized the idea of social networking in search. An SEO company can acquire great advantage from the Google +1 button enabling websites that are sure to get that ‘thumbs-up’ act from its online surfers/researchers.

Web pages, ads and blog articles can positively expect to get improved search engine rankings with the application of Google plus one button that is somewhat like the PR juices. The greater the number of ‘clicks’ on the plus 1 button, the better rankings your sites or blogs acquire over the online media.

The +1 button even acts as a guide or recommendation to your long lost favorite websites as it remains carved as a feature on your profile on Google plus. Since, the sites are already displayed on your G+ profile, it aids you to search the useful sites hastily without having to begin your search from the very beginning! The “wonder” button offered by Google can be marked as a step ahead to more human-friendly search engine results pages (SERP).

It is for the reason that until this time, all the prominent search engines have been reliant on the web algorithms in ranking different links. Even these algorithms are precisely dependable but credibility and relevancy increases in real sense when real persons suggest blog posts and web pages by clicking on the +1 button.

Google +1 button benefitting SEO companies
SEO strategies have cοme οf age now with the Google +1 button. Needless tο say, with every passing day, use οf this +1 button is increasing and it has alsο transformed the face οf Search Engine Optimization. Presently, many SEO companies are incorpοrating this application intο their SEO techniques tο deliver high end performance.

Most SEO companies keep precise track οn all the latest features set in mοtion by Google while implying fresh strategies that prοduce tοp results with these enhanced SEO tactics.

Given belοw are the few benefits that Google +1 button will have οn Search Engine Optimization:

• Focus on personalized search – the +1 button is οne of thοse many initiatives from Google tο turn online search easy, fast and convenient. With this new feature on the blοck, Google has redefined persοnalized search results. The +1 button will create the ‘bang-οn’ difference between personalized and standard search results since the +1’s sites will be appearing clearly as the tοp recommended ones tο click on.

• Change is rοund the block fοr good – An SEO company India is bound tο experience sea change with this new innovatiοn arοund the corner. Even top Search Engine Optimization Company in India are expecting that this new feature is gοing to bring abοut a visible change in the SERP’s since it is not interfering with current SEO strategies.

• Expect a lighter web search - SEO services company in India is expecting that this new feature frοm Google is likely tο hit the right chord! With the increasing pοpularity of this +1 button, online search is going tο be an easy-tο-share and lighter affair. But the SEO services company in India has tο tighten their belt tο maintain consistent and higher rankings. Fοr that the Search engine optimization company in India to loοk for an alternative set of SEO tactics fοr meeting demanding client needs.

This guest post was contributed by Frix. He is the SEO consultant of Online Money Maker – a blog designed for those who are aspiring to earn money online by blogging and other related works. For more articles on almost every niche, please visit Free Article Submission Directory. This article was written by a guest author. Would you like to write for us?

What People Are Looking For:

Humble Beginnings
The Google Android platform started off in obscurity with a buyout of Android Incorporated back in 2005. It was built off of Linux with some disputable Java code mixed in. The Android market started out with 50 apps and ended up with 100,000 by the month of October 2010. They now have close to 610,000 apps or games in their market. Apple, amazingly, has not sued Google for taking the app approach, since they were doing it first.

Gaming Wins For Most Popular Category
The most popular app category can easily be guessed for those who keep up with mobile. It is the gaming category. Gaming seems to permeate the mobile realm whether it be with smartphones or tablets, Android or iOS. Since Google is an expert at search, they kept a record of the app information and shared what they found on this ten billion app event. The arcade, brain and casual games were part of the main games category that took up the majority of mobile app downloads. It bears noting that iPad owners are doing the same but at 60 percent of total paid apps.

Some Download Statistics Are Missing
Ironically, Google does not show information for their second largest category. They merely name it “other”. It is around 20 percent of total mobile apps downloaded. The third category goes to “entertainment”. This category claimed 12.2 percent of all downloaded Android apps. The countries who like to download apps the most are South Korea, Hong Kong, China ( Taiwan ), United States, Singapore, Sweden, Israel, Denmark, Netherlands and Norway. That is the list by “downloads per capita” in numerical order from most to least. There are 190 countries total that take part in downloading Android apps.

Apple and Google Think Differently
One of the most interesting facts about the ten billion number is that it is not a linear growth. The sixth billionth Android app was downloaded six months ago. Before that, the 4.5 billion mark was reached just two months earlier. The curve looks like it is speeding up as more and more people are downloading. Apple had their ten billionth app store download back in January of this year. They gave Gail Davis $10,000 for being the lucky downloader. No one appears to have received any money from Google for their lucky ten billionth download.

Joshua works for the marketing department of www.mobilephonedeals.co.uk where you can get some interesting ideas when it comes to choosing the best mobile phone deals. This article was written by a guest author. Would you like to write for us?

Having a social networking page is very beneficial for businesses of all sizes. It gives customers a chance to get to know the business on a more personal level. On G+, customers will be able to add businesses as buddies and receive updates and information directly in their G+ account.

Businesses have understood this powerful personal connection on Facebook for years, but Google+ takes it a few steps further. Unlike Facebook or Twitter, G+ has what are known as Hangouts. This is where people can get together to chat via video with many friends at the same time. Businesses will be able to video chat about new products, get valuable feedback or for any other reason.

Google is making it easy for people to find their favorite brands on Google+. Simply type a plus sign (+) before the brand name and the visitor will be taken directly to that company’s G+ business page, if they have one set up. Currently, very few brands have their own G+ page, but Google will be rolling out this feature to everyone very soon.

Facebook has its “Like” button all over the Internet, and Google has a “+1″ button. This button determines the value of a particular website or page based on real peoples’ interactions. Google uses the number of +1s to determine how useful or interesting a page truly is to real people. Posting a link to G+ lets people give it a +1 easily within their news stream, so the company’s Page Rank increases.

In addition to Hangouts, Google+ also offers Circles. These are user-defined groups that each member makes to organize the people and businesses from whom they want updates. This makes it easy for users to share links, pictures and updates with specific groups of people they feel will be the most interested in that update. Users can also see links that the members of their Circles have given a +1 within their own Google search page results.

Seeing what friends and contacts have marked as a +1 gives more of a personal endorsement to a web page. When users search for products and services with Google, these added recommendations will influence these users to visit a web page and, possibly, buy a product. Since these recommendations are from people the searchers have some connection with, they are more personal than reviews and recommendations from strangers.

Google+ has many distinct advantages over Facebook, which means it’s important to get your G+ presence known as soon as possible. Perhaps the most important advantage is that Google is the most popular search engine, and using G+ can help improve your website’s rank. Personal recommendations through +1s can help positively influence traffic and may ultimately increase your company’s sales.

Brian F. works for a InMotion Hosting, a leader of dedicated server solutions in the United States. He works with a team of technical writers that create awesome tutorials found at InMotion Hosting’s support center. There you can find support on anything from web hosting to web development/design and email troubleshooting. This article was written by a guest author. Would you like to write for us?

What People Are Looking For:

Android is the name given to an operating system for mobile phones created by Google, but is different from all others. This is because Google has been developing this platform and giving it away free of charge to hardware manufacturers and phone carriers so that they can use it on their devices. In no time at all it has emerged as the leading operating system for cellular phones and mobile devices. Business professionals now use smart phones to stay connected to the work place, and can incorporate the business applications offered by Android to help them remain updated and in touch with their work base while traveling.

Applications

• Skype Mobile – This is a path breaking application that enables users to make calls without having to pay phenomenal charges. The ability to stay connected and enjoy enhanced communication services without spending too much is what Skype offers. A highly popular online application, it assists in the smooth operation of businesses by enabling the various business engine parts to stay in touch with each other all the time.

• WordPress –Business visibility is becoming increasingly significant for survival. With the internet making the market completely global, an online presence is crucial for all types of businesses. WordPress is one application that provides the business the ability to advertise and broadcast to customers what goods and services it provides. It enables professionals stay in touch with their websites even while travelling. Updating WordPress through the mobile phone is a bit tedious, but staying connected is a big advantage for both.

• Dropbox- The rapid strides made in the world of computers and the web have made it possible to use online applications to access files from any location. This has been facilitated by Dropbox, which offers a very easy and convenient system of storing and organizing files that can be easily accessed when required. Dropbox is an online application that is now being marketed as a mobile application as well and has the same features of file access.

• Spreadsheet – Spreadsheet is another mobile application that assists in creating worksheets and managing them. Multiple worksheets can be supported with its XLS compatibility, and it also allows word formatting features like text, background, bold, italics and alignments to make the presentation more appealing. It is especially useful in managing the financial aspects of the business. As an android application it can be used while on the move.

• Quickbooks – This Android application enables professionals to have quick access to their finances through their cell phones. They can get all the latest updates about the business finances and banking transactions like incoming payments and dues that have to be paid. Many users have been accustomed to use Quickbooks Online in their offices, and can now access this application from their cell phones to integrate all the office information.

• Google docs is another application that is accessible from cell phones. It enables users to view their documents anywhere, update and modify them, create new ones, while viewing them with the aid of the android operating system. Reports and documents can be submitted from the mobile phone and the user can also receive the latest news and updates on his phone.

• Google Maps Navigation – This is the perfect application meant to facilitate travel. Often, the business traveler goes to unfamiliar places and new destinations, where navigation can become a challenge. Keeping appointments can be the easiest thing with the aid of Google maps that will assist in finding the address without getting lost. They can be accessed on mobile phones while on the move. Road distances can be charted and timings set accordingly for the series of appointments in a day. Google maps will show the shortest routes to a place.

• Currency – While traveling to different countries, the business professional is often found wasting time on currency conversion to track his expenses. This has been simplified by Currency Convert that helps to convert currencies at the latest rates of conversion. It becomes easier since it can be used on the mobile phone, and is accessible at all times.

• IM + Lite – This helps in providing the Internet messaging service so that professionals can use Google Talk, ICQ, AIM, MySpace, Yahoo, Jabber and MSN live Messenger. Tough some of these services are supported on mobile phones, this application is one of a kind that makes instant messaging simpler and more convenient. A big asset for communication.

• The Weather Channel- To know the weather of the next destination while moving from one city to another, would make preparation for the journey so much easier. This is an android application that does just this-provide weather updates with accuracy and general climatic conditions on the mobile phone. Its maps show cloud conditions and weather forecasts, temperatures and precipitation.

What People Are Looking For:

A whole new street view feature like never before. The 3D imagery combined with some of the best engineering minds of the world has its result today. The street view are much more real and interactive. Thanks to the AJAX and other supporting technologies used at Google Labs.

The Street View has undergone a tremendous amount of change from its earlier versions. This is also results in better coverage in the Google maps services that are offered by the company.

The trees and other greenery of the area can be view from the ground level. It will make you feel that the trees are located right in front of your view.

Improved Historical Imagery features which allows the users to traverse back to the earlier place where you visited. This results in better analysis and research of the particular in the world.

Later it became open source so developers got more room to work on this newly created mobile platform which is nowadays being used by many top mobile manufacturing companies.

Android platform have numerous of applications for every purpose in every category few of the apps have became so popular that every Android user is having those applications installed on their Android device.

Here we list 10 free Google Android applications have a look at them below.

1. Twidroid

2. FBabble

3. Voice Recorder

4. Opera Mini

5. Save MMS

6. OI File manager

7. WikiMobile Encyclopedia

8. Meebo IM

9. StarTranslate

10. Thesaurus

Every Android users should try any of these applications listed above which is of their own interest and fits in their working environment.

1. Less spam: You don’t like spam. Neither do we. Gmail blocks spam before it gets to your inbox.

2. Search: Search instantly within Gmail to find the exact message you want.

3. Conversation view: Messages are grouped with the relevant responses so you can always see messages in context.

4. Built-in chat: With just one click, you can chat in Gmail or talk face to face with voice and video chat.

5. On the go: Access Gmail from your phone regardless of which device you use.

6. Lots of space: Over 7498.027128 MBs of free storage space – and tons more to purchase if you need it.

7. Call phones: Call any phone in the U.S. and Canada for free and get low rates to other countries.

8. Priority Inbox (Beta): Automatically separate important email from everything else and focus on what really matters.

9. Secure: Just like bank websites, Gmail uses HTTPS encryption to keep your mail secure.

10. Free! All this for free? You betcha

via gmail

What People Are Looking For:

Here’s a before & after of the log-in page:

They also updated the Gmail logo, brightening the colors and making it more in line with the latest Google logo:

Jake: That’s better. The dark one may be good for my eyes.
Manu: Great! Do you have an Android phone?
Jake: Yes.
Manu: Then you may like this Android theme too. How about that?

Jake: Nice! Some graphics but still subtle. Give me more.
Manu: Relaxing tree tops? This one ain’t blinking.

Jake: Not bad! What about something that would feel more handmade?
Manu: You’re in luck, sir. I have this cool Marker theme in store for you. Very unprofessional.

Jake: Nice — I’m gonna stick with this one for now.
Manu: Good choice! See you next time for some more.

via:gmail blog